Knock it Off

This is Passion Pit's video for "The Reeling," a song from their 2009 album Manners.

I've been listening to this album a lot over spring break. It's energetic and excitable and has been inspiring Lime's recent designs. We've always put a lot of emphasis on being an individual and how important it is for a person to be at peace with what they face when they see their own reflection. I feel like that's what this video is all about - knowing your flaws and weaknesses, but also reconciling those flaws and weaknesses.

Lime is a small company with big expectations, but even Passion Pit started in Michael Angelakos's Emerson dorm room, only three years ago. And look where they are now. With our country's current economic state, people like Michael Angelakos are finding other means of making a living. It's exciting to know that being successful as creative entrepreneurs is a possibility for a company like Lime.

The future of Lime? For right now, we just released our new "Knock it Off" design. The t-shirt (pictured below) is available in sizes Sm-XXL for $25. To order, hit up Christina, Nick, Noah, or the Lime group page on Facebook. Also, keep up with our Twitter for updates on upcoming designs and other Lime news.

Much love and blessings,
Lime Apparel